ITS America 2016 San Jose kicks off with 'Wheels & Things'

'"Integrated Mobility. Transportation Redefined' is the overall theme for ITS America 2016 San Jose, a new show representing this transformative moment in intelligent transportation. The theme envisions our world tomorrow with integrated mobility systems turning our assumptions upside down, forcing us to reconsider the notions of how people travel and how goods ship.

Accelerating intelligent transportation deployment to Americans and people around the world, ITS America San Jose 2016 will bring together stakeholders representing transportation and tech, innovation and implementation, public and private, and academic and research. Each day of the 12-16 June umbrella event builds with its own theme. Following pre-show public-private offerings on Sunday, 12 June – including a discussion with state Department of Transportation executives on intelligent transportation deployment – Day 1, 13 June will revolve around "Wheels & Things" sponsored by Xerox – a day devoted to all things using, altering or creating new ITS technology.

"We are in an exciting time in transportation with the changing face of cities, the need for multi-modal options, and integration of data to make smarter decisions," said David Cummins, senior vice president, Mobility Solutions, Xerox. "We want 'Wheels & Things' to bring together the transportation key players and innovation to really discuss and showcase what's next and how we get there."

"We want to thank Xerox for kicking off ITS America 2016 in high gear with 'Wheels & Things.' This day is the launching pad of the debate, discussion, and future thinking that will drive the type of transportation and delivery we will see in the future. Connected, autonomous, surface, and air transportation merging – intelligent, data-driven transportation is giving us a whole new world," said Regina Hopper, president and CEO of the Intelligent Transportation Society of America (ITS America).

The day will start with the Next Generation Workforce V2X High School student-led lab – brought to us by our partners, Mobile Comply and Square One Education Network – where attendees can watch and marvel as students build, "drive" their own smaller-scale connected cars, and watch as data is "shared" between the vehicles.

Seval Oz, CEO of Continental ITS will deliver the first of the week's keynote sessions on Monday, June 13, at 10:00 a.m. PDT. "Seval puts transportation at the center of the Internet of Things (IoT). She's leading the way, championing platforms for sharing, for giving a voice, especially to cities working toward smart futures," Hopper said.

More than a dozen topically-focused sessions are available on Monday, organized into professional "Pathways," including ITS University; The After-Market; The Startup Zone; Journeys to Journal: Research, Academic, Papers; Government v. Policy v. Business; and Perspectives on Terrorism.

The Exhibit Hall will open at 11:00 a.m. and go through 6:30 p.m. with a reception that begins at 5:00. Featuring more than 120 exhibitors, the trade floor represents the broad spectrum, broad community, of integrated mobility driven by intelligent transportation systems.

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