OKI Europe Ltd will put the spotlight on its portfolio of Graphic Arts printers at drupa 2016, including the newly-launched Pro6410 NeonColor printer, OKI's award-winning white toner technology, multi-award-winning 5 colour technology and the renowned ColorPainter large format printers including the H3-104s and M-64s.
Held in Düsseldorf, Germany, from 31 May to 10 June, drupa is the world's largest show for the printing industry and the ideal opportunity for OKI to demonstrate its revolutionary printers and printing solutions specifically for the Graphic Arts market.
From business cards to billboards, the OKI Europe stand (Hall 5, Stand B21), will showcase its unrivalled range of graphic arts printers. Featuring ground-breaking technology that can deliver incredibly eye-catching materials that demand attention whether indoors or outdoors.
One of the key highlights of the stand includes OKI's new Pro6410 NeonColor printer that adds a new dimension to colour printing. This incredibly versatile device enables the printing of super-bright, fluorescent designs on transfer media for use on almost anything – from garment and product decoration, to personalisation, packaging, point-of-sale and in-store signage – liberating graphic design from the limits of the standard CMY colour spectrum.
In addition to the Pro6410 NeonColor, OKI Europe will also showcase the unique white toner printers - Pro7411WT and Pro9420WT together with the Pro9541 and Pro9542 5 colour printers. Based on award-winning, pioneering technology, these fast, affordable solutions unlock creative and commercial potential, combining High Definition digital LED with award-winning white toner / 5 colour (CMYK+1) technology, providing a level of performance traditionally only achievable with expensive production equipment.
Looking for large format printers or solutions? For the first time, OKI Europe will be showcasing its portfolio of large format inkjet printers that are as much at home in the signage and graphics markets as they are in the demanding world of architecture, engineering and construction.
At the OKI Europe stand, visitors will see how the remarkable ColorPainter range of wide format printers are perfect for the production of outstanding, highly durable designs on a vast range of materials including banners, fleet and vehicle graphics as well as wallpaper, umbrellas, pop-up displays, floor and exhibition graphics. In particular, the ColorPainter H3-104s and M-64s meet the most demanding requirements of the print and sign making industry balancing outstanding print quality with the highest level of productivity.
"We are extremely excited about this year's drupa which promises to be an interesting platform for innovative printing technology, perfect for OKI's powerful range of high-performance solutions for graphic arts and creative businesses," said Pamela Ghosal, General Manager Brand and Marketing Communications OKI Europe.
"With a host of live product demonstrations on the OKI Europe stand, visitors will be able to see first-hand how OKI's commitment to innovation can provide graphic arts and creative businesses with practical yet lucrative new revenue streams, by enabling them to print in-house what used to be lengthy and costly outsourced printing processes."
 In 2012, OKI Europe was the first manufacturer to introduce a range of digital LED A4 and A3 white toner printers, with the launch of the C711WT and C920WT.
In 2013, the C711WT and its product applications won the Best in New Technology category and Best in Image Transfer Product award at Euro Trophex in Amsterdam.