SAS Cargo Group selects JDA Software to optimise its pricing strategies

JDA Software Group, Inc., The Supply Chain Company,  has announced that SAS Cargo Group, the air cargo carrier to, from, via and within Scandinavia, selected JDA Pricer in the second quarter of 2013 to improve its rate setting and rate management processes for its contracted and spot business.

SAS Cargo offers frequency, coverage and capacity, based on punctuality, competence and high levels of service connecting Europe with the rest of the world. The SAS Cargo traffic system covers all of Denmark, Norway and Sweden as well as Finland and the Baltic area.

Operating in an industry that is experiencing anemic growth and stiff competition from other modes of transportation, SAS Cargo recognised that it needed to innovate significantly in order to compete effectively and grow its market share. SAS Cargo has already invested in upgrading its booking and revenue management systems. The next logical step was to improve the rate-setting processes to become more dynamic and responsive to changing customer needs and market conditions. JDA was able to offer a pricing solution that would automate rate setting and ensure consistency across all sales channels for every service and every customer request every day for improved network efficiency, greater customer satisfaction and increased profitability.

"Today's air cargo companies are under continuous pressure to retain customers, increase revenue and grow market share while adapting to challenging market conditions," said Mark Morgan, regional vice president, EMEA, JDA Software. "With JDA's Revenue Management, SAS Cargo has innovated significantly in the way customer access to capacity is managed. We are excited to partner with SAS Cargo as they take this very innovative step with our pricing solution to manage how customer requests for services will be priced based on current demand, capacity situation and market trends."

"As an organisation facing complex pricing and market challenges in an industry still suffering from depressed demand, our goal was to take an integrated approach to pricing and revenue management to ensure we priced our products optimally at all times," said Kenneth Fuhrmann, director of revenue management at SAS Cargo. "JDA Pricer combined with JDA Cargo Revenue Optimiser provides us with a deeply sophisticated solution to the complex pricing and revenue management issues we face. It allows us to maximise our ability to predict demand for our products, identify the right capacity to offer and set pricing strategies that will increase our profitability. We are confident our partnership with JDA will enable us to tackle the challenges of doing business in today's ever changing climate and stay one step ahead of competition."

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