Addressing retailers' desire to leverage the power and performance of the latest mobile devices to drive transaction efficiencies, improve operational visibility and in-store customer engagement, Epicor Software Corporation, provider of business software solutions or manufacturing, distribution, retail and services organisations, and Global Bay Mobile Technologies, provider of next-generation mobile retail software, have partnered to provide retailers running heritage Epicor software soluti ons with an innovative and comprehensive suite of mobile retail applications.
Supporting the rich in-store mobile experience for employees and customers that is in demand today, Global Bay's GBmobile retail applications support retailers running heritage Epicor applications for mobile point of sale (mPOS), mobile inventory management, and CRM modules. The comprehensive suite of in-store mobile applications allows retailers to leverage their current Epicor technology investment to deliver improved information and offer an inspiring customer experience. Global Bay's mobile applications support mobile devices running Apple iOS and Windows Mobile, and other "untethered" mobile computing platforms such as kiosks, to extend their investment in the Epicor Retail technology stack.
Retailers are increasingly seeking mobile solutions to create a better overall shopping experience. The availability of easy to use and cost-effective devices and an increasingly tech-savvy store associate comfortable with today's mobile technology is propelling mobile solutions to the top of a retailer's must-have list. The Epicor/Global Bay partnership offers retailers running older generations of Epicor store solutions the ability to leverage new and emerging technology to effectively extend and manage their business -- in real-time -- providing demonstrable return on investment and enhancing the shopping experience.
Epicor and Global Bay have a strong track record of collaborative mobile implementations with SMB and large retailers. Under a newly formalized go-to-market relationship, the two companies will collaborate to strengthen and expedite project and product cooperation on mobile deployments with Epicor reselling Global Bay's mobile applications to customers running heritage Epicor store solutions.
"Our retail customers are always looking at what's next, and today that means leveraging next-generation mobile technology," said Ian Rawlins, vice president, retail product marketing for Epicor. "Epicor has already delivered leading-edge mobile solutions natively as part of our current suite of Epicor Retail solutions. This partnership with Global Bay allows Epicor to provide the mobile functionality in demand by retailers running older generations of Epicor store solutions. These Epicor customers can now realise all the benefits of the mobile retail enterprise, while extending their investments in their current Epicor software. This is in keeping with Epicor's commitment to continue to extend the software capabilities of clients running heritage versions of our software. Global Bay's offering is highly configurable, secure and proven and supports a variety of mobile requirements. Through our newly formalized go-to-market partnership, Epicor customers will benefit through ou r collaborative and streamlined integration approach."
"Our mission is to mobile-enable retailers that have existing store systems," said Sandeep Bhanote, CEO of Global Bay. "Working with leading retail technology providers such as Epicor is a step toward achieving that goal. While we've had the privilege of collaborating with Epicor on projects in the past, this formal partnering will allow us to help further Epicor's heritage POS offerings and provide customers with seamless and cutting-edge mobile capabilities, ultimately enhancing retail brands and increasing sales."
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