SEEBURGER appoints Richard Reynolds

SEEBURGER UK has appointed Richard Reynolds as its new Sales Director.

Richard is running the UK sales and marketing office and has overall responsibility for SEEBURGERs development and growth in the UK.

Richard joins SEEBURGER from Atos Origin, where most recently he was responsible for a number of major customer accounts.  Richard has been heavily involved in the business to business (B2B) integration market for many years, holding many key accounts in the automotive, CPG, retail and high tech electronics industries. 

SEEBURGER is an excellent company with an unrivalled reputation for delivering the highest quality application and B2B integration in the industry. I am delighted to take on this role and look forward to building further on SEEBURGERs UK presence, driving the company forward and increasing market share, says Richard Reynolds.

He continues, Integration has become one of the most important areas in driving further proliferation of IT systems throughout many organisations. Many companies are looking to fully exploit the technology and systems they already have rather than investing in costly and hard to support new systems. SEEBURGERs software is proven with the leading ERP environments, including SAP, Oracle, Infor, IFS and Lawson. I am looking forward to helping deliver solutions that provide massive cost-savings, rapid return on investment, reduced total cost of ownership, increased efficiency and maximised profitability to new and existing customers.

SEEBURGER has recently launched new and enhanced versions of its key software applications, including the Business Integration Server (BIS), Portal solutions (business activity monitoring, partner roll-out, reporting, task management), SAP XI/PI EDI components and the 4Invoice (invoice-to-ERP) solution. Richard concludes, We have some of the industrys most technically-rich and exciting integration products in our portfolio and I am really looking forward to approaching the UK market with them. We already have key customers across many industry sectors, such as Carlsberg, P&O Ferrymasters, Tetley Tea and WHSmith that are benefiting heavily from our solutions and it will be my responsibility to significantly increase our customer base as well as developing further business enhancement opportunities for our existing customers.


SEEBURGER is a leading provider of global business integration solutions designed to optimise transactions throughout the extended enterprise by automating trading relationships with all partners regardless of their size and technical resources. Launched in 1986 to provide integration solutions to the automotive industry in Germany, the company today is ranked among the top business-to-business gateway providers by top industry analysts, and serves more than 7,500 customers in more than 50 countries and more than 15 industries through its flagship B2B Gateway and related products and services. SEEBURGER has global offices in Europe, Asia Pacific and North America. 

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