Sage looks to PCA to enhance its anti-piracy activities

Business software company Sage (UK) is the latest company to join the Professional Computing Association, which now has almost 900 members including leading software and hardware vendors and distributors and a large number of resellers and retailers.

Sarah McKenzie, Software Licensing Manager at Sage said With its code of Practice for software resellers which outlaws improper trading in illegally copied software, we see the PCA as a very worthwhile business ally.  We hope that our membership of the PCA will benefit our existing activity in this area, which aims to deliver great rewards and benefits for legitimate traders. We look forward to taking an active part in the association over coming months

Announcing the new membership PCA CEO Keith Warburton said The breadth of our membership is a tremendous attraction for most businesses; our members gain great rewards from networking and from information interchange. With over 700 resellers and retailers committed to supporting our Code of Practice, and with a series of networking events taking place during the year, membership of the Association is a must for channel players who are serious about business.

About Sage

Sage (UK) Limited is a leading provider of business software and services to over 760,000 customers in the UK and Ireland. Working with its community of UK accountants, business partners, developers, banks and retailers, Sage provides UK businesses in all sectors with specific, scalable software and services to help them manage their finances, their people, their customers, their suppliers, their core operations and to plan their future business success. These products range from accounts, payroll, forecasting and business intelligence to customer relationship management, e-business and help for start-ups. Services include Excel Support, HR Advice, Health and Safety Advice and training courses.

PCA Background

The PCA is the fifteen year old trade body for the UK marketplace and channel. Its 800+ members include international vendors and distributors; more than 700 of the membership are locally focused resellers and solution providers. Performance of members and other resellers may be measured against the PCAs Industry Code of Practice. 

The Code of Practice defines the way PCA members may interact with customers both pre and post-sale. Members who deal in counterfeit products, or knowingly encourage or facilitate the theft of intellectual property on the part of their customers will have their membership revoked.

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