Isotrak provides Burdens with telematics system

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Burdens Ltd., (part of W T Burden), UK supplier of civil engineering and building materials to the infrastructure, environmental and industrial markets, has entered into a contract with telematics and integration specialists Isotrak to install their Active Transport Management System (ATMS). The deal will see tracking, telematics, driving style and Driver ID Tags installed into their fleet of 130 HGVs and rigids.

With no previous telematics experience Burdens identified a need for a single end-to-end supplier rather than multiple systems to collect data and reviewed the market to find the best providers. Four businesses were reviewed from January to May 2010, with Isotrak and one other vendor trialled from July 2010 to March 2011 to assess performance on system capability, support, development, account management and price.

ATMS provides enhanced, automated visibility of vehicle movement and location and integrates seamlessly with existing customer planning systems, alerting managers if issues occur. This will enable Burdens to set new standards of pro-activity in managing its operational performance and maximising the accuracy of planned deliveries.

Isotrak's Transport Efficiency Analysis (TEA) ran for eight months and demonstrated a superior business case ruling out rival bids from competitors and proving to Burdens that the system would deliver significant mpg improvements, fuel saving, reduction of CO2 emissions and increased fleet visibility. In addition, Power Take Off (PTO) sensing installed on the units were proven to further reduce fuel wasted.

Burdens's transport management has previously been very administration heavy, with managers relying on phone calls and 'watchers' who used maps and telephones to monitor driver progress. Drivers were paid on the basis of their tachographs which took large amounts of time to process. The introduction of Isotrak's ATMS will enable Burdens to manage their transport operation through a browser-accessible hosted "managed service?, which interprets satellite tracking and vehicle telematics data to create business efficiency insights. These insights are based on real-time visibility and measurement of whole-fleet (and individual-vehicle) performance.

With installation already underway and completion expected in October, Isotrak is confident it will deliver Burden's goal of 3.5-5% fuel saving per annum, and with a new appointment of Burdens own project manager they will receive the personal service and attention that sets leading telematics company Isotrak apart from its competitors.

Ryan Coles, Group Transport and Safety Officer, Burdens Ltd. commented 'We are delighted to be working with Isotrak and the savings we will make by utilising the ATMS system will very quickly pay for the investment. This in turn will improve our profitability so even in the current economic climate this makes good business sense.  Our initial trials indicate that a year one return on the investment is absolutely achievable and this will be the first target we will be aiming to achieve'

Greville Coe, Sales & Marketing Director of Isotrak added: 'Burdens put Isotrak through a rigorous evaluation process and we are very pleased to have now won the business which is testament to the unique pre-sales process at Isotrak'


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