Aldo Group Inc., originator of the Aldo Brand of fashion footwear and accessories, has implemented Oracle Retail Markdown Optimisation version 13.2, upgrading its existing Oracle Retail system and equipping merchandising and planning teams to more closely analyse item performance and set pricing by groups of stores.
The retailer is using Oracle On Demand hosting and application management services to help ensure a high level of service and reduce total cost of ownership for the system, which supports price markdowns for more than 1,100 Aldo stores in North America and the UK.
Aldo has used Oracle Retail Markdown Optimisation for several years to drive sales and performance by increasing sell-through of seasonal items and improving margins.
The upgrade to Oracle Retail Markdown Optimization version 13.2 provides Aldo the ability to more closely analyze and group stores based on similar characteristics, then execute price markdowns based on local store needs.
Aldo continues to use Oracle Retail Markdown Optimisation to help provide merchants with greater visibility into customer demand, the impact of price points on inventory levels, gross margin performance, and to optimize in-season inventory management decisions.
Lucia Cimaglia, General Manager Supply Chain, Aldo Group, said: "Oracle Retail Markdown Optimisation allows our buyers to maintain focus on the positive aspects of the assortment. They have confidence in the system and the process to help manage in-season inventory and make the right decisions for the business, and that in turn frees time to look ahead to new seasons."
Mike Webster, Senior Vice President and General Manager for Oracle Retail, added: "New analytics capabilities are enabling retailers like Aldo to localize offerings and respond faster to changing customer needs. By hosting the application using Oracle On Demand, Aldo is reducing overhead costs while increasing its ability to manage inventory and margins."
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